The General Data Protection Regulation (GDPR)

Vertliner and its associates are committed to protecting the crucial information and data pertaining to their customers. In pursuance with the EU General Data Protection Regulation (GDPR), we outline our efforts to comply with the regulation with effect from May 25, 2018.

About GDPR

The General Data Protection Regulation (GDPR) is a new privacy legislation that replaces the EU Data Protection Directive (Directive 95/46/EC) within the European Union. The GDPR therefore regulates the collection, use, transfer and sharing of personal data with the key objective of protection of personal data.

What is personal data?

Personal data refers to all and any information related to the resident/citizen of the EU that can be used directly or indirectly by anybody concerned with or without your knowledge. Such information could be from your name, photo, email address, medical information or even a web browser cookie.

Application and scope of GDPR

GDPR applies to individuals and companies processing personal data of individuals and companies based within the European Union. It also applies to individuals or companies located outside the EU if they offer goods or services to EU citizens or residents. GDPR not only lays guidelines for organizations to be transparent in the matters concerning the collection, use and storage of personal data, but also ensures that Individuals can now exercise their right with respect to personal data and- the manner in which it is being processed, stored and used.

What are the rights granted under the GDPR for individuals?

Right to Access. The Data subjects – EU residents and citizens have the right to obtain confirmation from the organisation that has collected their data as to whether their personal data is being processed, where, and for what purpose. They also currently have (and will continue to have under the GDPR) the right to receive a copy of this personal data.
Right for Data Erasure: Data Subjects can demand that the organisations erase their personal data and cease further dissemination of the data.
Data Portability. Data Subjects can receive the personal data concerning them (which they have previously provided) in a machine-readable format and have the right to transmit that data to another organisation.

Why is it important for businesses to be GDPR- compliant?

The GDPR lays guidelines for businesses to protect and provide complete data privacy of EU residents and citizens for all transactions that take place within EU member-states.

How does Vertliner ensure GDPR compliance?

At VERTLINER, we have made several changes to ensure GDPR compliance including:

  • Provide Data access rights as well as provide necessary support for Data erasure of the Data subjects.
  • Updated, GDPR-compliant privacy framework.
  • Usage of cyber security firewalls.

How does Vertliner ensure data security?

VERTLINER ensures the safeguarding and confidentiality, integrity and privacy of personal data that is available to us. We have adapted necessary procedures to ensure safe processing, use and storage of personal data that we collect. Besides we also provide a Data Processing Agreement (DPA) that will govern our relationships with our customers. This DPA contains our privacy commitments that are in tune with the GDPR and with the objective of protecting personal information by design and by default.

If you have any questions regarding Vertliner`s compliance with GDPR, please feel free to e-mail to our Data Protection Officer at the following e-mail: emoraiti@vertliner.com

Last Modified: 23 July 2021

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